Threads Has No Cultural Impact

t’s been over a year since Threads launched, and honestly… does anyone actually care? It had a crazy start with 100M users in days, but what’s left? Unlike TikTok, which shapes internet culture, or even Bluesky, which has its own niche vibe, Threads feels like a ghost town. Not literally empty, but just… there. Existing.

Threads doesn’t lead in any niche, doesn’t create movements, and doesn’t even spark notable discussions outside of its own user base. In many ways, it already feels like Facebook after its cultural peak—except Threads never even had a cultural peak to begin with.

Meanwhile, X/Twitter is still where things happen. Love it or hate it, it’s the platform where news breaks, where global conversations take off, where memes and trends start. Even with all its mess.